Microsoft Dynamics 365 for

Marketing

Connect sales and marketing. Automate processes. Nurture relationships.

Generate and Nurture Quality Leads with Microsoft Dynamics 365 for Marketing

Take your marketing to a whole new level. Move beyond basic email marketing to discover and nurture more sales-ready leads with Dynamics 365 for Marketing. Ramp up your marketing ROI by connecting sales and marketing, automating processes, and making smarter decisions.

Dynamics 365 for Marketing

So, what can Dynamics 365 for Marketing do for me?

Power up with multi-channel lead generation

Go cross-channel to generate more leads than ever before, then nurture them from sales-ready to commitment with personalised experiences that push all the right buttons.

  • Get more out of your multichannel marketing campaigns – Connect email marketing, landing pages, webinars, telemarketing, to events using the Dynamics 365 Connector for LinkedIn Lead Gen Forms.
  • Customise, customise, customise – Make every buyer’s journey a personalised one with configurable templates and designer tools.
  • Events made easy - Manage registrations, speakers, venue logistics, and attendance data in partnership with industry leading webinar provider ON24.
  • Go social - Build a strong social presence, source new leads, and engage with prospects and customers across social channels with Microsoft Social Engagement.

Connect sales and marketing

Reap the benefits of shared sales and marketing data and connected processes. Prioritise leads, automate hand-off, and track progress – efficiently and automatically.

  • Create a single view of your customers – Unite contact, lead, and customer information to deliver a consistent buyers’ journey with Microsoft Dynamics 365 for Sales.
  • Monitor your prospects’ journey – Efficiently transition prospects through the marketing and sales funnel with automated workflows.
  • Hand off sales ready leads - Prioritise leads ready for sales engagement with multiple lead scoring models and sales readiness grades.
  • Drive efficiency - Use familiar Office 365 tools to create professional documents, analyse marketing activities and collaborate with team mates, leads, and customers.

Think smarter

Improve your marketing ROI with Dynamics 365 for Marketing. Track your marketing performance in real-time using embedded intelligence and analytics.

  • Prioritise – Use embedded intelligence like dynamic segmentation to target the right audience, lead scoring models to rank leads, and customer interactions insights to personalise engagement.
  • Keep your finger on the pulse – Track campaign performance and marketing activities with configurable real-time dashboards and PowerBI analysers.
  • Pinpoint customer needs – Utilise online surveys to better understand what your customers want and apply what you learn to your marketing investments.
  • Rev up your social engagement - Gain competitive intelligence, measure, and manage your brand reputation with social insights.

Deliver greater insights into your business

Power up! Dynamics 365 includes access to Microsoft Power BI, a suite of business analytics tools which allow you to analyse data and share insights.

  • Provide a 360-degree view of the business - Power BI dashboards present all your most important metrics in one place, updated in real-time, and available on all of your devices.
  • One click is all it takes - Explore the data behind your dashboard using intuitive tools that make finding answers easy.
  • Dashboards made easy - Creating a dashboard is simple, thanks to hundreds of connections to popular business applications, complete with prebuilt dashboards.
  • Anytime, anywhere access – Access your data and reports from anywhere with Power BI Mobile apps, which automatically update any changes to your data.

Drive innovation on a modern and adaptable platform

When it comes to innovation, it’s no holds barred with an application that's easy to tailor, extend, and connect to the other apps and services you already use.

  • Act quickly – Adapt the application to your needs and accelerate time-to-market. Simplify deploying web and mobile apps with no-code visual editors and tools.
  • Extend and connect - Automate processes across Dynamics 365 applications and third-party systems for a unified experience.
  • Invest with confidence – Microsoft’s cloud platform will reduce the cost and complexity of operating a global infrastructure, while safeguarding your data.
  • Innovate to your heart’s content - Transform your customer interactions with the deep insights provided by embedded intelligence. Guide your teams to the right business outcomes!

Are you ready to find out more?

If you'd like to know how Dynamics 365 for Marketing will add value to your business, or if you’re interested in discovering why Microsoft Dynamics 365 should be part of your Digital Transformation roadmap, chat with us.

Why Fusion5 for your Microsoft solutions?

Fusion5 have a proven track record of delivering Microsoft solutions that delight our customers and produce great business outcomes.  As a member of the Microsoft Dynamics Inner Circle, we are not only recognised as being an expert and trusted pair of hands for consultancy, implementation, change management and support, but we also advance access to product updates, licensing changes, and the ability to take our customers feedback to the source of Microsoft innovation, to help bring solutions that really make a difference to our clients.

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